Imperial College London
Plexus Connect
A fast paced animated explainer video for the Imperial College London alumni app, ‘Plexus Connect’.
The Plexus app is designed to support graduates of Imperial College London, from when they first matriculate, throughout their careers, and beyond. To capture this idea of travelling through time, we settled on the concept of a path that a central character traverses.
Representing diverse characters was critical to accurately reflect the Imperial College alumni community. We approached this as a key part of the storytelling, so that it is natural and authentic throughout the film.
The path was created using 3D animation and the path by creating 2D frames by hand, which resulted in a film that is cutting edge with respect to how it is made, in keeping with Imperial College London, which continues to make major contributions to science, technology and medicine.
The film is fast paced to build excitement around the Plexus app. It is also interspersed with moments where additional characters join the journey, for a coffee, at a forum, and online, helping guide our character on their way. In these instances, a hand created illustrative style makes the characters warm and approachable.
At Imperial College London there are many talks given by leading academics that only a certain number of alumni can attend in person. Through the Plexus app, however, any alumni can access the talks, at any time.
Imperial College London alumni are famous for being very clever and for continuing to educate themselves throughout their life. Many attribute their insistence on life long learning to their days at Imperial College. This film certainly captures that spirit of never standing still.
Client: Imperial College London
Audiovisuals: Sentio Space
Produced by Tina Schmechel
Project Director Oliver Trace
Animation Director Michelle Brand
2D Animation Michelle Brand
3D Animation Toby Auberg
Sound Design by Benjy Barkes
The Royal Academy
Brasil! Brasil! is an exhibition that brings together 130 works created by 10 artists living and working in Brazil, from around 1910 to the late 1970s. Sentio Space developed a multi image animated campaign, designed to build momentum across multiple touch points.
Tata Communications
Formula 1, Golf, Aeronautics. What do these have in common? They all rely a technological communications network to run and develop. Be it the pit speaking with the driver in F1. The golf being aired on the television. Or planes navigating the airways. In each situation these industries are relying on Tata Communications, who own more than 70% of the world's internet cables.
The Grocers' Company
An animation to sum up The Grocers' Company 800 year history. This film is the first time that one of the great 12 livery companies has used animation to engage its audience. The style we created involved blending photography with washes and block illustration, so that we could go back to a time when no photographs were taken, while also showing clear examples of the characters involved with the company today.
Tate Modern
An animated trailer for the Tate's blockbuster 2024 exhibition on the Expressionists, which featured the work of Franz Marc and Kandinsky, close collaborators working with part of a group known as The Blue Rider. We created an animated trailer for the show, built around five key paintings from the show, which we animated, giving them a new life that resonates with audiences online, where moving image helps to create a more engaging experience.
Schroders
One of the most important themes today is fairness, with all organisations now expected to take an active approach to educating their employees. We created a short animation that helps to explain uncertainty bias. We created animated characters in outline that contrasted against live action footage. The two mediums work together, one helping to sit the film in a relevant context, as the scenes are from inside Schroders, the other to set the tone.
The National Gallery
The National Gallery wanted to draw upon its historical place in art history whilst also looking to the future, with a series of animations that put the gallery’s historic art collection in a contemporary context, in a style inspired by Picasso's sketches. Accessibility was critical here - we were tasked with creating a film that reached out wide and far, inviting the viewer to imagine how they too might participate in the National Gallery’s Bicentenary celebrations.
Audemus Spirits
Audemus Spirits is an award winning distillery located in Cognac, France. We were asked to create a film for the brand that would express the sophistication, depth of flavour, and playfulness, that is contained in every drop of its Pink Pepper Gin. We created a one minute film that blended three different techniques, stop motion, live action, and 2D frame by frame animation, inspired by the cross sections sets emblematic of Wes Anderson's films.
Hult Business School
Hult Business School commissioned Sentio Space to create an animation explaining its unique approach to education. We constructed the film around three clear ideas - the world, the future, and you - and used an imaginative and distinctive animation style to bring these abstract concepts to life. Each concept was tied to an elegant strap line which helped the core messages to stand out.
Future NHS
In 2023 an NHS midwife set up the Foetal
Monitoring Leads Network as a way for
midwives to share ideas and learnings and
to provide support to one another in a
country-wide network, with the aim of
creating safer outcomes for mothers and
babies. We were asked to create an
animation that would explain the potential
of the network, creating a piece that dealt
with difficult subject matter in a thoughtful
and sensitive way.
Cambridge Judge Business School
The Cambridge Judge Business School at the University of Cambridge commissioned Sentio Space to convey the philosophy behind its one year MBA. The challenge was to create an illustrative world that speaks to an international audience. We decided to base the film on interviews held with students on the course as well as the course professor, allowing us to communicate the direct personal experiences of students on the course.
BBCStoryWorks x VIATRIS
Working in partnership with BBCStoryWorks, a commercial arm of the BBC, and Viatris, a global pharmaceutical company, we created a 90 second animation that helps explains the complex processes that combine to, ultimately, get medicine into our hands. We were provided with a fantastic colour palette as a starting point for the style, which we set with angular, clean lines and shapes, as well as more handcrafted, flowing forms.
Tate Modern
When Tate Modern hosted its Pierre Bonnard exhibition in 2019, Sentio Space was asked to create a series of animated posts inspired by Bonnard's paintings. We created three short clips, one of which broke the Tate's record on Instagram for likes and engagement. The campaign was evidence that animation in particular and moving image in general can be highly effective at engaging audience's online.
Imperial College London
We created an explainer video for Plexus - an app that helps alumni from Imperial College London stay ahead of trends in Science and Technology. We used cutting edge animation techniques, blending a 3D path with 2D characters, to create a dynamic visual experience that addresses technical and mechanical subject matter in a modern manner, whilst maintaining a human quality.