Hello Fresh

UniDays Student Campaign

Hello Fresh wanted to expand into the student market. Sentio Space created a series of vertical animations for Instagram and Snapchat that speak to younger audiences. The click through rates exceeded that of their highest performing content.

Chapter 1 Cheaper than you think

Price is a determining factor for students. This chapter makes the point that Hello Fresh is cheaper than what students spend on Taxis and Takeaways.

Chapter 2 Saving time

We all want to spend more time doing what we want to do. This chapter looks at how much time can be saved if you get your food delivered by Hello Fresh each week.

Testimonial

“After being approached by Sentio Space in January 2019 and seeing their impressive work with the likes of Nike and Tate Britain, we were keen to kick off a project which would challenge existing content on our Paid Social platforms. We saw impressive test results and, through these short animated chapters, have been able to reach a previously untapped student market.”

Holly Crossley, Senior Marketing Manager, Hello Fresh